$SG
A salad company trading at higher multiples than most tech stocks, after operating for 20 years and still not turning a profit.
Somehow this thing just added $500 million in market cap because a X investor influencer, Chris Camillo posted about it.
This is actually insane.
The company is still not profitable. Their viral product that everyone is talking about?
Not viral at all. Sweetgreen’s main TikTok account got just 45 likes on the launch video.
Google Trends shows declining interest in the product, and let’s be real a $12 fucking wrap with 1,100 calories isn’t going to save this company.
Now they’re running marketing campaigns trying to pump the stock.
They used to have a robotic kitchen system that was actually interesting. They sold it this year for $180 million just to stay alive. Now the only decent part of their business is gone, and they have to licence it back.
No open position yet but will update in a day or two when it tops (maybe)