I have no idea what the company does. I have no idea about how well capitalized it is or what future earnings are.
I only know two things
1) short interest dramatically and suddenly decreased a couple months ago, meaning the people who actually know about this have determined ZETA is unlikely to drop significantly and any major headwinds they were facing appear to have been resolved
2) the recent tech drawdown barely touched zeta. it has hovered in the low to mid 30s throughout all the last two weeks of turmoil without any significant drawdown.
So, to me, people who know what they are doing have faith in the company and the company also has proven in practice that it’s market cap is not a house of cards that will blow over when the AI bet gets torched.
900 shares, 65 contracts for 50$ calls spread between December, January, and March expirations.